? DIY market downturn! .Challenged the traditional IT
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precise and detailed data research, but also from around the phenomenon of the current changes in the DIY industry get some idea. .Zhongguancun stores, for example, the traditional business of cool DIY accessories, and also appeared in the period counter and a large area of ​​vacant more than on foot cargo tie event, the deteriorating ecological environment, so that this industry has become on the margins .So impressive, for the DIY industry, it is a persistent challenge. .In Xiaofei end users to buy computers, laptops tend to decision-making, mainly because the price of notebook and desktop PCs difference is not obvious, in the mainstream application performance experience almost no gap, and the portability of laptops Jubei .advantage. .In developed countries, sales of notebook computers has long been beyond the desktop, and has a very high proportion, and in 2010, according to some data research firm, sales of notebook computers in China has accounted for 50% of the PC market, and also .showing steady growth, which means desktop and DIY Zanji market will continue to shrink. .
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? monitor the future development go? .
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Display has long been a DIY Zanji must accessories, because the PC to output images must display, which is rigid requirements, but the notebook became commonplace, the situation has changed, the display becomes .not so to be. .At the same time, with the DIY market continues to shrink down, the display industry will inevitably not be affected. .The Chinese market, for example, 2011 is expected to monitor sales decreased 7% than in 2010, which may reduce the display industry market capacity for the first time, but also reflects the display industry and the DIY industry association. .
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? upstream dominant downstream! .Display product innovation cage
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Many practitioners have a display industry point of view, display = LCD panel + shell to the factory's point of view, is to use the LCD panel liquid crystal display with a different shell for assembly of the finished product itself .no technical content. .If you stand on the traditional display products point of view, this argument is nothing wrong, display products from birth, is to do the PC screen output device, its core value is "show", so the total cost of the display 80 .% of the LCD panel, plus some innovative shell changing, is a machine that can reflect the "display" value of the display. .
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Not difficult to imagine, the core components of liquid crystal display - LCD panel is the display of the soul. .If the finishing LCD Since entering the market, product technology, performance evolution line, will be found and both are improved by the performance of the LCD panel to achieve, such as response time, contrast, color number, viewing angle, LED backlighting. .There is no doubt that the current display industry is a leading downstream of the upstream industry, the panel determines the plant's product strategy increasingly shaped terminal display products, and such a model is not only leading to the terminal display product homogeneity, but also a display of product innovation .the cage. .
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But as the IT industry changes, the display can be changed gradually from the must, the user demand for the display gradually from the "Show" evolved into high-quality experience, and this experience is not limited to .on the quality of excellence, more of a user in the course of the details of optimization, let feeling in every possible way to do this is not easy, but also to bring a lot of opportunities to display product innovation. .Can be concluded that the display does not mean a new era of "LCD panel + shell." .
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? user experience, the trend! .Monitor take up
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Sadly, most display manufacturers are still blind pursuit of scale, product is no innovation, new product is equal to shedding. .However, some brands of display products in trying to innovate, let us hope. .Which has been leading the display industry in the Chinese market the Samsung monitor, make an example, its 2011 product planning, has shown its understanding of the new display products. .Samsung monitor products in 2011 can be divided into four parts: the general model for entry level users; emphasis on design and concept of Hong Yun series; focus on user experience of 3D series; and the perfect fusion of technology and application of CA Wireless USB .series. .
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Which the user's general model for entry to ensure the sales base, at the same time, Hong Yun family in the design and conceptual precision positioning in the Chinese market has been successful, in November .year ahead of schedule to reach 100 million units sales target. .The 3D series and CA series is to show the unique characteristics of Samsung, which is also associated with other brands in the product planning display different places. .
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- Comfortable, intimate, easy to use
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To 3D series, for example, currently on the market has a lot of see the 3D display, but Samsung's 3D series models shift the experience, appearance, performance integration. .Such as other active shutter 3D displays require external synchronization signal transmitting device, you need to install software and debug, while the Samsung 3D models in ultra-thin body, the built-in Bluetooth transmitter synchronization and without software, hardware can be achieved through .3D, no debugging, operating more approachable. .In addition, Samsung's 3D monitor is also compatible with PC in addition to other equipment, such as PS3, XBOX360, etc. It is the only product on the market can do this function of the 3D display. .
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- Connected, convenient
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The use of wireless video signal transmission of CA series, will be leading a blend of technology and applications, users do not have the data cable to connect the video and then display the desktop not only more clean, for notebook users .it also allows quick and easy plug and play, and more rapid convergence of switching equipment. .
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Easy to see that Samsung Hong Yun series, 3D series, CA radio series, from the design and concept, the weakening of the "show" the core concept, more emphasis on the use value and experience the comfort .nature, technology and application integration, which means in addition to Samsung's LCD display to give more value addition to enhance the users desire to buy and to meet the potential demand of users. .
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With the popularity of mobile intelligent terminals, mobile Internet users a high degree of fit with the traditional Internet, desktop computing systems ushered in challenges. .But one thing is sure, since in this highly interactive display of the times, the display industry will not decline, only to meet the unfolded form of a new era, which brought exciting innovations. .? .