Ailuo Pu from Microsoft CEO in more than a year after taking office, NOKIA's World Congress held in London. .Congress issued a nokia 800,701 two high-end and high-end positioning WP7 models, two low-end 300 and 303 models, as well as two low-end models 200 and 201. .With a release before the end of the pricing nokia 500, a new strategy from Microsoft's CEO has taken shape. . P>
high-end and high-end, WP7 will replace Symbian and new near meego, in the end of follow-up temporarily by the Symbian version 3 over, the future is likely to be low-end models WP7 alternative. .Low-end and low end will be handed over to S40, the most low-end machines should be the equivalent of 1100 grade there will be, but not as focused on the development of the object. .When the U.S. media commented that NOKIA may re-energized by Microsoft when, in fact, is precisely the re-energized Microsoft, and not Nokia. .Office to review Ai Luopu year, a lot of things worth pondering. .Yi Luopu end of September 2010 White NOKIA, 2010 ? 11 ?, NOKIA and Microsoft in talks on cooperation issues. .February 2011, issued the famous Ai Luopu fire rigs mail metaphor NOKIA situation, followed by Microsoft's agreement. .Later, Yi Luopu explained, Google can not give enough autonomy to Nokia, so I chose an exclusive partnership with Microsoft. .The Meego platform developed slowly, only to come up with a product the end of 2011. .It should be noted is the fact that both Samsung and HTC, and Microsoft's WP7 system of co-operation, but also in the two phones do Andrews, at the same level of hardware and price below, Samsung and HTC mobile phone sales Andrews .far more than their own phone system using the WP7. .WP7 system, at the same time use a variety of systems manufacturers in the hands of all because of lack of competitiveness has been marginalized. .Perhaps for this reason to explain why NOKIA exclusive partnership with Microsoft to choose, rather than Google and Microsoft, while cooperation is more convincing. .Explained in Yi Luopu Meego four months after the slow development, that is, June 2011, Nokia launched two products using Meego system, N9 and N950, the so-called end of 2011 can only develop a statement .proved unfounded. .In a brand new conference, Yi Luopu as CEO did not attend, it was released second in command. .After just a few days, Ai Luopu news channel announced that in the success of even N9, Meego will not become the focus of NOKIA. .Meego is listed after the delay, relative to the NOKIA 800 on October 26 release that is listed, N9-market can be described as heavy resistance, after the release of more than three months before listing, and the largest sales in the Chinese market potential has not yet listed. .In pricing, the N9 slower processor is 480 euros, and includes $ 15 Microsoft licensing fees, the processor faster NOKIA 800 price is 420 euros. .There are indications that Ai Luopu not like to compete with the WP7 relationship Meego. .A similar fate there Saipan, Saipan are all NOKIA outsourced R & D personnel, despite the current mid-market or Saipan 3 of the world, but rich software resources NOKIA S60V3 had not planned the next step .. .The end of the Saipan 3 was replaced by WP7 only a matter of time. .In the low-end market, NOKIA S40 prefer the system with 1GHZ processor models to hit, but also to give up rich software resources and inheritance S60V3, see Yi Luopu for Symbian do not like. .After a year of hard work CEO, NOKIA new market strategy in October 26, 2011 in London surfaced. .Microsoft has become the biggest winner. .NOKIA intelligent machines in addition to part of the model is also used in Saipan 3 end of the transition, the basic rule will be WP7, NOKIA future will only WP7 an intelligent system and a non-intelligent system Symbian S40. .WP7 because of lack of competitiveness of the marginalization of things, does not repeat itself in NOKIA. .NOKIA although in decline, there is still the third quarter of 2011, 16.8 million smartphones were sold, and the various brands together WP7 phone can only sell a quarter more than 100 million units. .Whether good or bad WP7 do, as long as the NOKIA WP7 for use as the only system, with the NOKIA brand loyalty and channels, market position, even if the NOKIA smartphone sales declined by half again, reaching 8.4 million, for Microsoft .is several times the performance and market share improvement. .In other words, regardless of NOKIA for success with WP7 system, Microsoft is not lose. .Nokia World Congress, the biggest winner is Microsoft. . P> 10.