On Taobao shop, the seller in addition to earning money but also "evaluation", the more praise means more business opportunities. Some buyers have aimed at sellers of psychological, purchase of goods will give the difference in assessment malicious ... ... Yesterday, on Taobao Five Diamond shoe shop business bull (a pseudonym) to experience this: because of the price and the buyer does not Tan Long, buyers purchased more than 100 pairs of shoes, this paper gives more than 30 in the comments ... ...
Do not want to get settled in the comments of the seller to pay
23-year-old bull in 2007, Taobao registered in a store, but he was still in university do not have much time to care, has been chipping away. After graduating in 2009, went through internships and job setbacks, bull decided to seriously take care of Taobao shop, as a start the company. As the bull's mother is doing shoes for wholesale business, have a fixed supply, prices get too low after a year of operation, bull has become a five-diamond sellers, business is really impressive.
In mid-May, a buyer in Beijing want to wholesale 100 pairs of shoes, and very low prices, bull did not agree, the two sides broke up some. That evening, the buyer did not bargain, buy the 100 pairs of shoes, two days has purchased dozens of pairs of. And are in the form of a single transaction, that is clicked on 100 times to buy, this means that the buyer has more than 100 evaluation can be given the opportunity. Bull had the feeling that there might be problems.
No bull expected, the past day, the buyer is given 30 times in the assessment and evaluation of shoes have been poor quality and so on. Bull quickly contact the buyer, saying that the quality if there are problems, he can give returns, however, demands the return of the buyer not only asked bull refund the purchase price 300 yuan. Aniu see, buyers seem to come prepared, because consultations, the buyer will not be passed from Taobao Wangwang or SMS request, but call me such bull, no evidence for bull. To remain silent and bull chose to compromise.
In fact, in the comments of bad faith for the rock bottom price
In fact, this is not the bull for the first time buyers face are given in the assessment of the malicious. Aniu the small shop just opened soon, because the problem Express buyers received one day late delivery, the buyer made this bull express compensation costs 20 yuan, and also lost one sentence: "If I spend 500 element can be collapsed to your store. "
Very clear meaning bull buyers, which means she can call a few friends constantly placing orders in the store, bought after the give poor evaluation. A just opened small shops near in terms of intense competition. Afraid to get bad reviews, bull finally agreed to pay 20 yuan courier.
Since then, bull attaches great importance to the buyer after the purchase of goods given in the evaluation, the more praise means more business opportunities. The Online Shop for more credibility in need double the "praise" to return. So long as the buyer is given in the comments or bad comments, in the three-day consultation period, the bull will contact the buyer, the buyer questions promptly improve or resolve.
The reporters found that many of Taobao sellers have posted in the online consultation, if the encounter malicious given the difference in assessment of the buyer how to respond. Because many buyers to the threat to the difference in assessment, the purpose is to keep the prices down. In response, Taobao relevant responsible person said, if the poor suffer malicious comments, such as in the evaluation of the content in a vulgar, pornographic, abusive language, etc.; in the transaction process, the evaluation of people to give or revoke the assessment or the difference as by the, on the evaluation side by coercion, or make unreasonable demands (such as refunds, price reductions, etc.); being evaluated Taobao recommend people to use the logistics, but the statement given to "poor comment" and "the assessment" of the reasons the Department of Logistics cause (such as small goods, arrive late and so the situation), the seller can appeal to the customer Taobao, Taobao customer service will verify to judge, so the seller to the extent possible, use the chat tool to communicate with buyers in order to preserve evidence.
"Chengdu Business Daily"